Senior E-commerce Manager

I build e-commercethat grows.

I bring sales, technology and operations together. From the first product page to thousands of orders a month.

In e-commerce since 2012Explore the results

Results

The numbers behind the work.

Store performance and operational scale during my time at VanitySklep.pl.

Purchase revenue
+54%
VanitySklep.pl · GA4 · 2025 vs 2024
Orders per month
7–10k
All channels · operational estimate
Order automation
>90%
Standard orders · operational estimate

GA4 / VanitySklep.pl

What grew alongside revenue?

The 2025 vs 2024 figures describe overall store performance during my tenure. Order volume and automation are operational estimates.

Purchase revenue+54.0%
Transactions+38.6%
Average order value+11.1%

Projects

A lookunder the hood.

Four projects from the inside. Explore what I started with, what I built and how the results were measured.

Vanity / BaseLinker

A paperless warehouse.

Picking relied on paper lists, orders were handled manually, and shipping labels were prepared separately.

My role
I designed and configured picking, packing and exception handling in the existing BaseLinker platform.
Outcome
The team could track each order’s fulfilment stage. Reservations reduced duplicate picking, and the system generated shipping labels automatically.
  • WMS
  • BaseLinker
  • Subiekt GT

The order journey

Grouping

The system organises orders by status, queue and picking templates such as carrier.

Select a stage to see what happens in the warehouse.

Capabilities

I see the whole system.I build across it.

I work across the entire flow, from the buying decision through systems and people to fulfilment and profitability.

Strategy and profitability

I develop B2C/B2B and marketplace channels. I work with leadership on strategy, KPIs, channel profitability and the analysis of annual marketing budgets above PLN 1 million.

  • B2C/B2B
  • Omnichannel
  • Amazon.de
  • KPI analysis

Experience

In e-commerce since 2012.

  1. Feb 2023–present

    VanitySklep.pl

    E-commerce Manager

    B2C/B2B growth, commerce technology and operations.

  2. 2020–2023

    DBEST · bonni.pl / birdmeble.pl

    E-commerce Manager / Product Photographer

    Bonni.pl launch, marketing and expansion to Amazon.de.

  3. 2019–2020

    Salon Ireneusz Łukasiewicz

    Marketing Specialist

    Advertising, sites and landing pages, analytics and bookings.

  4. 2018–2019

    Tomskór

    E-commerce & Marketing Specialist

    PrestaShop and domain migration, organic visibility and marketing.

  5. 2012–2018

    Early projects

    E-commerce, design and photography

    CHANGES, DANKOR, dstreet.pl, Raccordi Poland and self-employment.

  • IT technician diploma
  • AI_devs 3
  • Akademia Base
  • Zautomatyzowani
  • Marketing 4.0
  • Polish · native
  • English · B2

Contact

What can webuild together?

Tell me about a role, a project or a process you want to improve. Send an email, give me a call or connect on LinkedIn.

What’s on your mind?